# Meet Yeotaskin: Herbal Skincare With a Personal Beginning

Canonical: https://socialchapter.my/stories/yeotaskin-malaysian-herbal-skincare/

Category: Beauty

Before Cheryl Yeo started a skincare brand, she was trying to find something that worked for her own skin.

## A personal starting point

Buying another skincare product can come with a familiar question: will my skin actually agree with it? For Cheryl Yeo, that uncertainty helped inspire [Yeotaskin](https://yeotaskin.my/), the Malaysian herbal skincare brand she founded in 2019.
Cheryl previously worked in fashion, travelling between China and Hong Kong. According to [Top Leader’s founder profile](https://www.tclmagazine.com/cheryl-yeo-eik-shien/), a work trip introduced her to a traditional Chinese medicine practitioner whose herbal formula prompted her to explore creating her own brand. The publication also covered her recognition in the 2024 Malaysia Top Entrepreneur Awards.

## Skincare that feels personal

It is a familiar starting point: a bathroom shelf filled with products bought with good intentions, and a much smaller handful that feels right for everyday use.
That personal beginning still shapes Yeotaskin’s message. Its [recent Facebook post](https://www.facebook.com/photo/?fbid=1647404577397424&set=a.506836838120876) encourages choosing care around individual concerns, from dryness to blemishes, instead of following every trend. The same emphasis appears on its [official Instagram](https://www.instagram.com/yeotaskin_hq/).
Chinese herbal traditions sit at the centre of the brand’s identity, while the collection spans familiar daily staples: cleansers, serums, moisturisers, sunscreen and masks.

## Three products to know

These three products offer an introduction to the range. Each link opens the exact product in Yeotaskin’s own Shopify store, where you can browse the details and purchase directly.

## Explore the collection

For readers exploring Malaysian beauty, Yeotaskin is a founder story worth knowing. Browse the full range at [yeotaskin.my](https://yeotaskin.my/collections/all). Prices were checked on 23 October 2026 and may change.

Yeotaskin’s herbal skincare imagery. Image: Yeotaskin.

## Ectoine Hydro Boost Serum

RM 120.00
https://yeotaskin.my/products/hydro-boost-serum

## Centella Stem Cell Moisturiser

RM 178.00
https://yeotaskin.my/products/centella-stemcell-moisturiser

## Gel Mask 3-in-1

RM 48.00
https://yeotaskin.my/products/gel-mask-3-in-1-box

Editorial approach: https://socialchapter.my/editorial/